With the company seeking £100m in “fresh investments” it’s looking increasingly like the world’s dumbest football-content provider may fold.
Don’t get me wrong, I didn’t call it “shitanta” without warrant. They were horrible, even unbearable at times. Like when they would have an hour preview of the matches where they would have some monchichi coiffed fucktard (Paul Dempsey) babbling on about all the shit he’d heard about on other tee vee programs. Inevitably he would spout one of the following before every Arsenal match:
Arsenal haven’t won a trophy in 4 years
Arsenal’s defense is a mess
Arsene and Arsenal are bad sports
blah blah blah Arsenal’s middle field need to bust their guts out won’t sign anyone don’t make me luff
That guy losing his job is the upside to this whole sordid affair. I think I can sum up their entire broadcast enterprise thus; their most popular segment, by every measure, was their puppet show. A puppet show. A show where grown men stick their hands up the asses of a doll and crack childish jokes while making ridiculous voices.
It will also be a relief to the rest of the world to put their “bloggers” and “reporters” out of their collective misery. No longer will drivel from the likes of Pat Dolan fill my RSS feed! In fact, the only reason why I subscribe to their feeds at all is that they usually re-print stories from other news sources and they allow comments, which sources like The Telegraph do not (or require registration to read the comments). Through the comments I can get a sense of what my fellow Gooners are thinking on a topic, so that little value-added bit will be missed.
Honestly I don’t know what they were thinking with their business model. They wanted people to pay for a subscription service to watch football. Why would I pay $2o a month (or more, some folks would have to upgrade their television service just to be able to subscribe) to watch football when I could take that same $20 and buy beer at the bar that’s showing the game? You know, hang out with my friends, watch the game together? Oh, I nearly forgot to add that even if you subscribed to the channel you would still have to pay-per-view some premium games.
Maybe the $20 paid for the puppet show and the thoughtful commentary.
I say all this knowing full well that as an American I have been very privileged. Because of Setanta and Fox Soccer Channel, I have been able to watch nearly every Arsenal match, including Carling Cup early round stuff where I’m the only one at the bar, over the last 3 years. Before Setanta, I would have to pay-per-view big matches and I would have to settle for watching some other crap and hoping to get live scores for Arsenal at half time.
But here’s the thing, because Setanta gave fans the ability to watch every single match, when they sell off the rights (which they will do) someone like ESPN will step in and broadcast games. Setanta built the demand, they did it stupidly, but they have built the demand. We all knew that ESPN was trying to get in on the EPL anyway so Setanta’s collapse just accelerates that. Moreover, the fire sale of rights means that it will be profitable, right away, for ESPN to broadcast these games.
Thanks, Setanta, for bringing us the world’s sport, now step aside and let the big boys have their time.
The Poop Scoop
If yesterday’s transfer rumors were dead, today’s are deader-er. There’s one article about Yaya, with his agent saying that Yaya is unlikely to come to Arsenal because they won’t pay him enough. A lot of people are looking at this as the death knell of the Yaya saga but to me this sounds like an agent trying to put pressure on Arsenal to up their offer. Everyone else is making up negativity about this, me, I’m making up positivity. In my world, Arsenal talked to Yaya’s agent and said, “we’ll pay him £40k.” Yaya’s agent said, “hmm, not enough, let me embarrass you in the media and see if you’ll up that to £60k.”
Meanwhile, Robin van Persie is preparing for his future as a Setanta blogger and has given us his analysis of Vermaline: he thinks Vermaline is the perfect signing for Arsenal. YAY the RvP seal of approval! Just what Arsene needed, rumor has it that this signing has been hung up waiting for RvP to give his approval. With that hurdle cleared, the deal should go through at any moment now.
And finally, the deal we’ve all been waiting for the press to break; Arsenal are selling William Gallas Agbonlahor.